You may ask? “Why should I buy your brand rather than a competitor’s?” pg.12.
H3AT* Does not need to compete with other brewers. H3AT* is the most demanded luxury beer and is well designed to satisfy your exotic taste. Everyone else is now enjoying the Experience! So H3AT* wants you too to taste the Experience! H3AT* is all about what's in and fresh! That's why it's only distributed though out the Hottest night clubs and is at all the Exclusive event's. H3AT* has been featured in some of the most top music videos for 2011. Also supported and enjoyed by the Hottest celebrities from around the world. It's an exclusive drink that's a must have to feel the vibe. As “Our goal is to be know for our passion for beer and love for the nightlife ” pg.15 executive at 3M puts. With this in mind many people want to be with the in crowd and be cool with it. This is where the H3AT* comes in. H3AT* GET's IN V.I.P.
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